Making the case for a new community for DREAM.
A presentation booklet created to inform city-council members about the potential benefits, and budget requirements, of Dream Developments’ proposed community in south Calgary. TOM provided design services, and managed all production for the client.
As part of services, TOM put together a half-day naming session for Dream staff and stakeholders. The service included background research and preparation, development of a step-by-step outline of the process, and a positive atmosphere that built support for both the process and the result. A follow-up report with summary of findings and next-step recommendations was supplied.
“Our project required distilling incredibly complex information into visual representations and layout that made it compelling and digestible for an array of audiences. The efficacy of this document was of high stakes for our company, and TOM delivered work that truly set us apart.“
Josh White, Dream Development