The Selby Is in Your Place. Back to Print The Best American Infographics. Brightspot packaging for Target. Brightspot was a prepaid phone service launched by the retailer Target. Our mission was to develop a branding and packaging system for the client that was friendly and engaging, much like the phone service itself. Share Client Target Category Print Services Provided Branding, Creative Direction, Design RELATED PROJECTS Icons for Pedigree food packaging.What's the ecological footprint of your country?Chasing the sub-two-hour marathon.